Garrett Neff is the face of Acqua Essenziale, a new fragrance for men by Salvatore Ferragamo. If you have enjoyed Garrett’s viral video persona that he has crafted with joyful abandon on Vine, then this advertising spot for a fragrance inspired by water will be all the more rewarding for the sultry side he shows. There is Garrett standing against a wall. There is Garrett’s open shirt rolling in the breeze. There is Garrett’s open shirt coming off. There is Garrett walking with purpose. There is seductive Garrett without shirt before a still pool of water — cut to voice over and product shot. Despite the running time of nearly seven Vines, the whole experience is all the richer for Garrett Neff.
Credits include: Client, Salvatore Ferragamo; Campaign, Acqua Essenziale; Photography, Camilla Akrans.